The #1 Way to Cure Email Delete-itus and Get Your Emails READ
Your prospect opens your email...
Reads the first couple of phrases...
IN FRUSTRATION, he then DELETES your email.
Why?
Because your initial few sentences did not correspond to the subject line, which confused and frustrated them.
The email seemed pointless...
Maybe, the subject line could have been clickbait.
It's like walking into a chocolate shop and discovering lawn mowers.
CHOCOLATE WAS PROMISED TO YOU!
“Where has the chocolate gone?”
“This can't possibly be the right place... Let's get out of here!”
I had just opened an email that claimed... "How to Get Budget Approval for Copywriting School."
Yes, this was written by someone who TEACHES COPYWRITING, not simply a copywriter.
And yet, the ... read more